The consumer society we live in is closely related to speed and immediacy.
Expiration dates, desirable products, instant availability of the product, creation of a new desire… Everything is subject to time and its acceleration. If the past is no more, and if the future is not yet, it is indeed in the present that we live. The present is the only time we can act on, the only time we are really living.
This perpetual movement, in which man is drawn, maybe directs him towards his own death?
